The USA Position on E-Commerce 7. Making cross-border parcel deliveries cheaper. Book Sales E-commerce Project Plan Example. Currently offline sales channels include shopping mall counters, cosmetics stores, beauty salons, and individual direct sales. Emerging markets are experiencing a major digital revolution, says BCG Partner Nimisha Jain—but they differ significantly, so sellers’ cross-border e-ecommerce strategies must be customized for each.3 BCG identifies three stages in emerging markets’ digital commerce evolution: 1. benefit from looking at greater international cooperation to facilitate cross-border the movement of goods and services, narrow the digital divide, and levelthe playing field for micro, small and medium-sized enterprises (MSMEs). However, China’s economic development is facing downward pressure and the new economic normal. Only with proper development strategy planning and implementation can ABL break through this bottleneck and achieve long-term development. Let us future-proof your backend. This is an important break in the development of cross border e-commerce. Through comparative analysis, we can find that ABL company is similar to the other two companies in many aspects such as operation mode and logistics and distribution. The subject of the interview is the general manager, operations manager and marketing manager of ABL. At the same time, ABL has established service departments such as marketing, customer service, and beauty specialists, and rely on its parent company to provide information technology to support the operation and management of downstream agents. The qualified dealers through this platforms are only those who will have been invited. Download. GO EU Commerce is your direct B2C global logistics solution with its own e-commerce platform built and designed especially for non-European web shops to manage their European e-commerce shipments. That said, there are two primary options of selling across borders if you are serious about dedicating time and resources to increasing sales in a new geography. summarize the company’s successful experience through case studies and provide development references for other similar companies in traditional industry. The mission of ABL company is to create beauty and self-confidence for women, and its strategic positioning is “Internet + Traditional Distribution and Services”, that is, the use of the Internet to introduce foreign top cosmetic brands to China, and online and offline sales. In addition, the literature [7] [8] [9] also studied different issues related to Cross-border E-commerce. Self operated Logistics. Just as three managers said: “Companies have to compete with competitors for market share”. Q3: How is the currency conversion handled throughout cross-border trade with China? So, let’s start from the very beginning and answer a few basic questions. Based on the in-depth interviews with three managers of ABL company and the review of the literature, this paper profoundly analyzes the macro-environment of the Cross-border E-commerce industry and the company’s operating model, and proposes targeted development strategies related to the key issues in the company’s development process. Gomez-Herrera, Martens & Turlea investigated the motivation and resistance of European Union Cross-border E-commerce trade through questionnaires [5] . We mainly asked him about the company’s macro situation. 1 OVERVIEW OF THE E-COMMERCE LANDSCAPE IN THE CONTEXT OF … The!desire!for!shoppingexperienceswillintensify! And we mainly understand the product sales situation and promotion of the company’s popularity through Manager Ou. At. 2013 is an important transition year for the Cross-border E-commerce industry in China, and in this year, the entire industry chain has undergone major changes in business models [4] . Based on the analysis conclusions, it provides reference for the operation and development of other start-up Cross-border E-commerce cosmetics companies. Details. Since 2014, China’s Cross-border E-commerce competition has become increasingly fierce. According to the online public information and interview results, we conducted a comparative analysis of ABL company and two other start-up Cross-border E-commerce cosmetics companies. They are, however, open to third-party sellers from both within China, and cross border sellers via their JD Worldwide program. These literatures include Chinese and foreign journal articles. Your email address will not be published. In fact, cross-border e-commerce is creating a revolution in the global economy and global trade, drastically reducing the costs of trade and removing obstacles to bilateral trade, leading the sector into a borderless digital market. 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